Our top picks of timely offers from our partners

More details
QuickBooks
Learn More
Terms Apply
Paid Placement
Track your expenses with QuickBooks - 50% off 3 months when you buy now
TaxSlayer
Learn More
Terms Apply
Paid Placement
25% off Your Federal Tax Return at TaxSlayer.com with code CNBC25
Monarch
Learn More
Terms Apply
Our top pick for being easy to use, Monarch's budgeting app is 50% off your first year of Core Plan with code CNBC50
Bluevine
Learn More
Terms Apply
Bluevine offers fast funding options for your small business
SBG Funding
Learn More
Terms Apply
Fast and flexible financing options for your small business
Select independently determines what we cover and recommend. We earn a commission from affiliate partners on many offers and links. This commission may impact how and where certain products appear on this site (including, for example, the order in which they appear). Read more about Select on CNBC, and click here to read our full advertiser disclosure.
Credit Cards

Sephora's credit cards offer 25% off your first purchase when you sign up but are they worth having in your wallet?

Along with its store credit card, Sephora also offers two co-branded Visa cards.

Share

Terms apply to American Express benefits and offers. Visit americanexpress.com to learn more.

If you frequently shop at Sephora, you may have considered getting one of the store's credit cards — The Sephora Credit Card, Sephora Visa® Credit Card and the Sephora Visa® Signature Credit Card — to potentially save on your purchases. And if you're buying beauty products in bulk (or close to it), then one of these cards might make sense. But more likely than not, you'll get more savings from a non-branded cash-back or rewards credit card.  

Below, CNBC Select breaks down what you need to know about the Sephora credit cards and how to decide if it's worth it for you.  

Sephora Credit Card

  • Rewards

    4% back in rewards in stores or online at Sephora and 2X Beauty Insider Points per $1 spent at Sephora

  • Welcome bonus

    25% off your first purchase when you open and use your credit card within 30 days of account opening.

  • Annual fee

    None

  • Intro APR

    None

  • Regular APR

    31.99%

  • Foreign transaction fee

    None

  • Balance transfer fee

    None

Pros

  • No annual fee
  • Rewards are combinable with the Beauty Insider Rewards program

Cons

  • Small welcome bonus
  • Limited reward benefits
  • Rewards expire after 90 days from the date of issue
  • High APR

Sephora Visa® Credit Card

  • Rewards

    4% back in rewards in stores or online at Sephora, 2X Beauty Insider Points per $1 spent at Sephora, and 1% back in rewards on purchases outside of Sephora

  • Welcome bonus

    25% off your first purchase when you open and use your credit card within 30 days of account opening and a $20 Sephora Credit Card Reward for your first $500 spent outside Sephora within the first 90 days of account opening .

  • Annual fee

    None

  • Intro APR

    None

  • Regular APR

    31.99% or 23.24% when you open your account, based upon your creditworthiness.

  • Foreign transaction fee

    3.0% of each transaction in U.S. dollars.

  • Balance transfer fee

    Either $10 or 5% of the amount of each transfer, whichever is greater.

Pros

  • No annual fee
  • Rewards are combinable with the Beauty Insider Rewards program

Cons

  • Small welcome bonus
  • Limited reward benefits
  • Rewards expire after 90 days from the date of issue
  • High APR

Sephora Credit Card Review

Welcome bonus

Issued by Comenity Bank, all of the Sephora credit cards offer 25% off your first purchase when you open and use the card at checkout. If you apply for a Sephora card without making a purchase first, you can still apply this 25% discount to any eligible purchase made within 30 days of account opening.

The Sephora Visa cards also offer a $20 Sephora Credit Card Reward for your first $500 spent outside Sephora within the first 90 days after opening the account.

Benefits and perks

Cardholders can enjoy various benefits and exclusive offers when shopping both in-store and online. You'll be able to earn credit card rewards, along with points through Sephora's Beauty Insider loyalty rewards program, which comes with benefits like free birthday gifts per year and free standard shipping. Both Beauty Insider points and credit card rewards can be applied toward eligible Sephora purchases.

How to earn and redeem rewards

Earning

The Sephora Credit Card and the Sephora Visa cards earn rewards at the following rates:

  • 4% back in rewards on every $1 spent in stores or online at Sephora
  • 2X Beauty Insider Points per $1 spent at Sephora

In addition to these benefits, the Sephora Visa cards also provide a 1% back in rewards on purchases outside of Sephora.

While the Sephora Visa Signature Credit Card and the Sephora Visa Credit Card earn rewards at the same rate, it's important to note that the Signature card offers additional Visa Signature benefits such as Visa Concierge, Roadside Dispatch, and Visa Signature travel. These services are great if you're looking to get assistance with travel planning, dinner reservations or roadside assistance.

Redeeming

Every time you earn 125 in reward dollars from using your card, you'll receive a $5 credit card reward that you can apply toward an eligible Sephora purchase, either in-store or online.

However, these rewards expire after 90 days from the date of issue, making it challenging to accumulate enough over time to offset a substantial purchase. You also can't partially cash in your rewards, otherwise, any leftover bit will be forfeited. For example, if you have $100 in credit card rewards, you cannot redeem $50 in one transaction and the remaining $50 on another day.

Rates and fees

The Sephora Credit Card and Sephora Visa cards are free of annual fees. However, the Sephora Credit Card carries a standard APR of 31.99%, while the Sephora Visa cards offer APRs ranging from 23.24% to 31.99%, depending on creditworthiness. Note that there's no introductory APR period, so you can't swiftly reduce debt at a low interest rate if you exceed your limits.

Each card also has a returned payment and late payment fee of up to $41. While the Sephora Credit Card doesn't impose transaction fees, the Sephora Visa cards charge either $10 or 5% of each balance transfer amount and either $10.00 or 3.0% of each cash advance amount, whichever is greater.

Card comparison

Sephora Visa Credit Cards vs. Chase Freedom Unlimited®

Chase Freedom Unlimited®

CNBC Select Rating
5.0
CNBC Select Rating
5.0

Spotlight

New cardholders receive a 0% intro APR for 15 months from account opening on purchases and balance transfers.

Credit score

Good to Excellent670–850

Regular APR

18.24% - 27.74% variable

Annual fee

$0

Welcome bonus

Earn $200 cash back

See rates and fees. Terms apply. Member FDIC.

Read our Chase Freedom Unlimited® review.

The Chase Freedom Unlimited® is a no-annual-fee card that earns generous cash-back on everyday purchases and a lucrative welcome bonus.

  • Users get a high rewards rate and strong welcome bonus
  • Purchases and balance transfers get long intro APR
  • No annual fee
  • Travelers face a foreign transaction fee
  • Few rewarding ongoing benefits

Highlights

Highlights shown here are provided by the issuer and have not been reviewed by CNBC Select's editorial staff.

  • Earn a $200 Bonus after you spend $500 on purchases in your first 3 months from account opening
  • Enjoy 5% cash back on travel purchased through Chase TravelSM, our premier rewards program that lets you redeem rewards for cash back, travel, gift cards and more; 3% cash back on drugstore purchases and dining at restaurants, including takeout and eligible delivery service, and 1.5% on all other purchases.
  • No minimum to redeem for cash back. You can use points to redeem for cash through an account statement credit or an electronic deposit into an eligible Chase account located in the United States!
  • Enjoy 0% Intro APR for 15 months from account opening on purchases and balance transfers, then a variable APR of 18.24% - 27.74%.
  • No annual fee – You won't have to pay an annual fee for all the great features that come with your Freedom Unlimited® card
  • Keep tabs on your credit health, Chase Credit Journey helps you monitor your credit with free access to your latest score, alerts, and more.
  • Member FDIC

Balance transfer fee

Intro fee of either $5 or 3% of the amount of each transfer, whichever is greater, in the first 60 days. After that, either $5 or 5% of the amount of each transfer, whichever is greater.

Foreign transaction fee

3% of each transaction in U.S. dollars

Opting for a rewards credit card like the Chase Freedom Unlimited® might be more beneficial since it offers superior opportunities to earn rewards across various spending categories compared to Sephora's offerings (see rates and fees). For an introductory APR of 0% for the first 15 months from account opening and then 18.24% - 27.74% variable, you can earn 5% cash back on travel purchased through Chase Travel℠, 3% cash back on drugstore purchases and dining at restaurants, including takeout and eligible delivery service, and unlimited 1.5% cash back on all other purchases.

You can also utilize the Chase Ultimate Rewards Shopping portal, where you can earn extra points or cash back on online purchases. On top of that, you can take advantage of Chase Offers, which are card-linked offers that allow you to earn extra cash back on purchases at specific merchants, including Sephora or beauty brands like Aveda, Clinique or Estee Lauder.

Sephora Visa Credit Cards vs. Blue Cash Preferred Card from American Express

On the American Express site

CNBC Select Rating
4.8

On the American Express site

Credit score

Good to Excellent

Regular APR

19.49% - 28.49% Variable

Annual fee

$0 intro annual fee for the first year, then $95.

Welcome bonus

You may be eligible for as high as $300 cash back

The Blue Cash Preferred® Card from American Express is a low-fee card with generous cash-back rewards and useful ongoing benefits, such as a monthly Disney Bundle credit. (Enrollment required for select benefits mentioned)

  • High cash-back earnings for U.S. supermarkets and streaming services
  • Intro-APR offer for purchases and balance transfers
  • No annual fee for the first year
  • It's less rewarding after the first year because of the annual fee
  • Bonus rewards for U.S. supermarkets are capped

Highlights

Highlights shown here are provided by the issuer and have not been reviewed by CNBC Select's editorial staff.

  • Apply and find out your welcome offer. As High As $300 cash back* after you spend $3,000 in purchases on your new Card within the first 6 months of Card Membership. Welcome offers vary and you may not be eligible for an offer. Apply, and if approved: 1. Find out your offer amount 2. Accept the Card with your offer 3. Spend $3,000 in 6 months 4. Receive the cash back. *Cash back is received in the form of Reward Dollars that can be redeemed for a statement credit or at Amazon.com checkout.
  • $0 intro annual fee for the first year, then $95.
  • Enjoy 0% intro APR on purchases and balance transfers for 12 months from the date of account opening. After that, your APR will be a variable APR of 19.49%-28.49%.
  • Plan It®: Buy now, pay later with Plan It. Split purchases of $100 or more into equal monthly installments with a fixed fee so you don't have the pressure of paying all at once. Simply select the purchase in your online account or the American Express® App to see your plan options. Plus, you'll still earn rewards on purchases the way you usually do.
  • Earn 6% cash back at U.S. supermarkets on up to $6,000 per year in eligible purchases (then 1%), 6% cash back on select U.S. streaming subscriptions, 3% cash back at eligible U.S. gas stations and on transit (including taxis/rideshare, parking, tolls, trains, buses and more) purchases and 1% cash back on other purchases. Cash Back is received in the form of Reward Dollars that can be redeemed as a statement credit and at Amazon.com checkout.
  • Get up to a $10 monthly statement credit after using your enrolled Blue Cash Preferred® Card for a subscription purchase, including a bundle subscription purchase, at DisneyPlus.com, Hulu.com, or Stream.ESPN.com U.S. websites. Subject to auto-renewal.
  • Terms Apply.
  • See Rates & Fees

Balance transfer fee

Either $5 or 3% of the amount of each transfer, whichever is greater.

Foreign transaction fee

2.7% of each transaction after conversion to US dollars

Like the Freedom Unlimited card, the Blue Cash Preferred® Card from American Express is not a direct competitor of the Sephora card, but it can significantly boost your rewards for everyday purchases beyond Sephora and will eventually go a long way. This card offers a 12-month 0% introductory APR period and then 19.49% - 28.49% variable (see rates and fees), along with 6% cash back at U.S. supermarkets on up to $6,000 per year in eligible purchases (then 1%) and 1% on all other purchases.

You can also take advantage of the Amex Offers feature that can help save you money on shopping, including with brands like Honest Beauty, Dior Beauty or Fenty Beauty. (enrollment required)

Are the Sephora credit cards right for you?

The Sephora credit cards may be ideal if you're a frequent shopper. However, you may also get more value for your rewards with another credit card like the Chase Freedom Unlimited® or the Blue Cash Preferred® Card from American Express. By using one of these cards and making the most of your Beauty Insider Rewards Program, your rewards will gradually become more advantageous for you.

Bottom line

Given the Sephora Credit Card's high APR at 31.99% and the Sephora Visa cards with APRs ranging from 23.24% to 31.99%, it's tough to see these cards as worthwhile for casual Sephora shoppers given their limited benefits. Still, if you frequently shop at Sephora and want a card that can help you knock off a few bucks from your purchases there, you might consider one of these options. Just make sure you look at a non-branded rewards credit card first before making a decision.

Subscribe to the CNBC Select Newsletter!

Money matters —  so make the most of it. Get expert tips, strategies, news and everything else you need to maximize your money, right to your inbox. Sign up here.

Why trust CNBC Select?

At CNBC Select, our mission is to provide our readers with high-quality service journalism and comprehensive consumer advice so they can make informed decisions with their money. Every credit card review is based on rigorous reporting by our team of expert writers and editors with extensive knowledge of credit card products. While CNBC Select earns a commission from affiliate partners on many offers and links, we create all our content without input from our commercial team or any outside third parties, and we pride ourselves on our journalistic standards and ethics.

Catch up on CNBC Select's in-depth coverage of credit cardsbanking and money, and follow us on TikTokFacebookInstagram and Twitter to stay up to date.

For rates and fees of the Blue Cash Preferred® Card from American Express, click here.  

Editorial Note: Opinions, analyses, reviews or recommendations expressed in this article are those of the Select editorial staff’s alone, and have not been reviewed, approved or otherwise endorsed by any third party.
Mailchimp
Learn More
Terms Apply
Paid Placement
Mailchimp makes it easy to design eye-catching campaigns, automate your marketing, and turn leads into loyal customers.
Empower
Learn More
Terms Apply
Get free tools and guidance to see how your investments are doing.