Evan Sharp
Title: Co-founder and creative director of Pinterest
Born: January 1, 1982, York, Pennsylvania
Education: BS, history, University of Chicago; Columbia University's Graduate School of Architecture
Early Marker: Conceived Pinterest as a tool when he was a student to bookmark his architecture history images.
Big Idea: Keeping the mobile app that enables users to collect and share their favorite images simply and elegantly.
Wave of the Future: M-economy, social media, visual Web, experiential economy
Ben Silbermann
Title: Co-founder and CEO of Pinterest
Born: July 1, 1986, Des Moines, Iowa
Education: BA, Yale University
Early marker: Left Google's customer-support group to create, with college friend Paul Sciarra, an iPhone shopping catalog app called Tote that sank without trace.
Big Idea: Sustaining Pinterest's exponential growth and, armed with a large VC-funded war chest, is trying to turn it into the world's largest inventory of objects, which could let it become the Google of search for things.
Wave of the Future: M-economy, social media, visual Web, experiential economy
