CNBC.COMLisa Genova
Contributor, CNBC Make ItLisa Genova is a neuroscientist New York Times bestselling author of "Remember: The Science of Memory and the Art of Forgetting." Lisa graduated valedictorian from Bates College with a degree in biopsychology and holds a PhD in neuroscience from Harvard University. She travels worldwide speaking about brain health, memory and neurological diseases and has appeared on PBS, NBC, CNN and NPR. Her first TED talk, "What You Can Do To Prevent Alzheimer's" has been viewed over eight million times.