IKEA sees opportunities in China's 'silver economy' despite competition

Tolga Oncu, COO of Ingka Group, which manages IKEA, discusses the competition and opportunities he sees in China, especially in the 'silver' economy. He says China is also key to understanding 'omni-channel ecosystem retailing'. He also talks about the impact of the U.S. tariffs on its business, saying so far they have been able to absorb the extra cost without passing it on to U.S. consumers.