Why American retailers Walmart, Trader Joe's and Shake Shack are getting in on the Dubai Chocolate trend

Dubai Chocolate has become a global sensation since going viral in late 2023. The “fad” has become an 18 month trend that’s being adopted by major companies like Walmart, Costco, Shake Shack, Crumbl and Trader Joe’s. But what makes Dubai Chocolate different from other viral foods, and for how long may the hype continue? Watch the video to learn more about why everyone is betting on the pistachio and chocolate combination taking over the world.