Behind Amazon's quiet launch of Haul, competing with Temu in ultra low-price items from China

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Behind Amazon's quiet launch of Haul, competing with Temu in ultra low-price items from China

In November, Amazon quietly launched Haul, a mobile-only section of its shopping app for items under $20. They take at least a week to arrive because they're largely coming from China. Haul is Amazon's answer to the soaring success of ultra-cheap budget online shopping apps like Temu, Shein and TikTok Shop. The space also faces concerns over forced labor, waste, and an uncertain future for the import tax exemption that keeps prices low.
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Sun, Dec 22 20247:58 AM EST