Here are Thursday's biggest calls on Wall Street: Evercore ISI upgrades Roku to outperform from in line Evercore said it sees a slew of positive catalysts ahead. "We are upgrading ROKU from In Line to Outperform, raising estimates, and raising our price target from $105 to $145." Bank of America upgrades Coinbase to buy from neutral Bank of America said buy the dip. "We are upgrading COIN to Buy from Neutral. While the stock is off 40% from its July highs, under the surface of the 4Q25 crypto correction the company's product velocity has increased and its TAM expanded in parallel." UBS initiates Bread Financial as buy UBS said the turnaround is happening for the lending and saving company. "We initiate coverage of BFH with a Buy rating and a $92 price target, as we think the franchise is approaching the next chapter of its turnaround." Needham downgrades Nike to hold from buy Needham said the turnaround is taking too long. "On the flip side, we are downgrading shares of NKE to Hold from Buy, as the turnaround is progressing slower than we expected, we're concerned about the recent level of sell-in to the North America wholesale channel, China appears highly problematic, and Street numbers for the next 12-24 months look too high to us." BMO upgrades Tyson Foods to outperform from market perform BMO said it sees a "beefier outlook" for Tyson Foods. "Our upgrade reflects our view that improving US industry beef margins driven by capacity rationalization will combine with solid chicken/pork fundamentals and operational improvements to create stronger earnings that is not reflected in shares." Wells Fargo upgrades Figma to overweight from equal weight Wells said investors should buy the dip in the software interface design platform. " FIG shares have fallen > 70% from (admittedly rich) prior post IPO peaks as investors continue to evaluate where the company fits in the bigger GenAI vs. app software discussion." Citi upgrades Generac to buy from neutral Citi said shares are trading at a discount. "We are upgrading GNRC to Buy." Bank of America reiterates Nvidia as buy Bank of America said Nvidia is too "compelling" to ignore at current levels following investor meetings with the company's CFO. "High quality growth at compelling valuation." Goldman Sachs upgrades Chubb to buy from neutral Goldman said the insurance company is well positioned in 2026. "We upgrade CB to Buy on ROE [return on equity] stability that should allow CB to maintain its valuation while peer valuations and ROEs compress..." Goldman Sachs reiterates Tesla as neutral Goldman said it's sticking with its neutral rating on the stock. "As for Tesla, according to our US auto analysts, longer term, we expect Tesla to grow its EPS more meaningfully driven in part by larger contributions from autonomy and robotics, although our base case expectation for profits in these areas is more measured than the company is targeting given our expectations for market size/timing and competition." TD Cowen initiates Intuit as buy TD Cowen said the tax software company is underappreciated. "We initiate on INTU w ith a Buy rating and $802 PT based on 28.0x CY27E P/E." Susquehanna upgrades J.B. Hunt to positive from neutral Susquehanna said the stock is "more than a truckload cycle winner." "For starters, we like JBHT into the truckload rate upcycle, with every one of its business units except for Last Mile directly benefiting from truckload contract rate improvement in 2026 and 2027, particularly intermodal." KeyBanc upgrades Omnicell to overweight from sector weight Key said the healthcare tech stock is in a "super cycle." "We see OMCL as well positioned to see better top- and bottom-line growth over the next several years (post FY26) from a potential 'super-cycle' consisting of: 1) competitive wins over the major cabinet player in the duopoly; and 2) replacement of XT cabinets at end of life." Wolfe upgrades Jack Henry to outperform from peer perform Wolfe said it sees more upside for the tech consulting company. "We are upgrading shares of JKHY to OP from PP as we see share gains / potential for further multiple expansion." Morgan Stanley upgrades Nurix to overweight from equal weight Morgan Stanley said it likes the biotech company's Bexdeg drug. "We upgrade NRIX to OW reflecting a higher probability of success for Bexdeg in CLL and building pipeline optionality." New Street reiterates Tesla as buy New Street said Tesla is a best ideas in 2026. " Tesla in 2026: The dawn of Robotaxis. Top Pick." Barclays upgrades Voya Financial to overweight from equal weight The firm said the insurance company has robust cash flow generation. "We upgrade VOYA to Overweight based on its strong cash flow generation, a return to capital redeployment into buybacks, and improving earnings momentum as the Employee Benefits business recovers from prior stop-loss pressures." Wolfe upgrades Merck to outperform from peer perform Wolfe said it sees a slew of positive catalysts ahead for Merck. "Following accretive M & A and ahead of an attractive catalyst path we now see a path for MRK to grow through Keytruda's cliff." Piper Sandler upgrades Ford, General Motors and Stellantis to overweight from neutral Piper said it sees upward estimates revisions for the automakers. "Alongside the report, we're upgrading the 'Detroit 3' automakers (GM , F, STLA) to Overweight, citing the likelihood of upward estimate revisions in 2026." Jefferies reiterates Netflix as buy Jefferies said it's sticking with Netflix ahead of earnings later this month. "While we're cautious into the print, we don't see a structural issue as underlying engagement trends are solid, and with sentiment more negative, we see asymmetric upside past the print at near ~3:1 risk-reward." Argus upgrades Snowflake to buy from hold Argus said it sees "rapid revenue growth." "We are upgrading Snowflake Inc. (NYSE: SNOW) to BUY to a target price of $300." Stifel initiates Tyler Technologies as buy Stifel said the software company is firing on all cylinders. "We are initiating coverage of Tyler Technologies with a Buy rating and $550 target price." UBS upgrades Gap to buy from neutral UBS said it sees upward eps revisions. "We are bullish on the core Old Navy and Gap businesses. 8 consecutive quarters of positive comp growth at Old Navy an d Gap give us conviction GAP CEO Richard Dickson's playbook works." Read more. Cantor Fitzgerald upgrades Alphabet to overweight from neutral Cantor upgraded the stock and called it the "golden age of Gemini." "We are upgrading shares of GOOGL to Overweight from Neutral with a $370 PT (+15% upside). GOOGL, arguably, has the strongest footprint across several layers in the AI tech stack, and the company's decade-long investments have enabled deep competitive moats." Read more. Cantor Fitzgerald initiates Reddit as overweight Cantor said Reddit has a wide growth runway. "We are initiating coverage of RDDT with a Neutral rating and a 12-month PT of $240." JPMorgan downgrades Alcoa to underweight from neutral JPMorgan downgraded the stock mainly on valuation. "Lastly, we downgrade AA to UW on relative valuation following a period of outperformance, with shares trading at 7.1x on FY26/27 spot vs. 4.7x 1yr/5yr avg. While management continues to execute on driving efficiencies and cost downs, we view the risk-reward skewed negatively at current valuation amid forthcoming supply additions and our lack of conviction on a near-term S232 tariff reprieve." Morgan Stanley names Colgate- Palmolive a top pick The firm said it finally has earnings per share visibility for the stock. "We are moving OW-rated Colgate to our Top Pick in HPC [home personal care] ahead of an expected inflection in OSG [organic sales growth] in 2026 to modestly above peer levels, along with solid 2026 EPS visibility." Barclays upgrades Progressive to overweight from equal weight The firm said it sees policy growth for the auto insurance company. "Personal lines appear more attractive relative to last year as competitive pressures are now priced in and valuations have adjusted; accordingly, we upgrade Progressive (PGR) to Overweight, anticipating above-consensus policy-in-force growth supported by recent rate decreases." Susquehanna upgrades Caesars to positive from neutral Susquehanna said the stock is too attractive to ignore. "We are upgrading our rating on CZR to Positive considering what we think is an attractive risk/reward set-up vs. an outlook where earnings revisions are likely to be higher due to its regional portfolio that seems likely to inflect positive in NT on lapping a more normalized level of promo reinvestment vs. hopeful consumer tailwinds in March/April..."
