Steven King | Icon Sportswire | Getty Images
Valuation: $5.4 billion
Revenue: $546 million
EBITDA: $75 million
Debt as a percentage of value: 4%
Franchise history
Owner: William Clay Ford family
Year purchased: 1964
Purchase price: $4.5 million
Stadium: Ford Field
Paid attendance for 2023 regular season: 518,801
Ford Field opened in 2002, but the Lions were unable to sell all their season tickets until 2023 when they reached the NFC championship game for the first time in 32 years. The team sold out its season tickets again for 2024 despite increasing ticket prices more than 30% since 2022.
See the full list of CNBC's Official 2024 NFL Team Valuations.
