Sports Valuations

31. Arizona Cardinals

David Berding | Getty Images

Valuation: $5.3 billion

Revenue: $543 million
EBITDA: $85 million
Debt as a percentage of value: 3%

Franchise history

Owner: Michael Bidwill
Year purchased: 1932
Purchase price: $50,000
Stadium:
State Farm Stadium
Paid attendance for 2023 regular season: 502,912

The Cardinals rank near the bottom of the NFL in terms of revenue due in part to low attendance and a rock-bottom general ticket price at $98. To boost revenue, the team is introducing six new luxury seat offerings in 2024 located at field level and two field-level clubs.

See the full list of CNBC's Official 2024 NFL Team Valuations.

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